Make Money From The Internet

So you are looking at creating an online business but don’t know where to start.

What do I need? What do I do? Where do I find it?

There are already many opportunities online, with many additional new ones coming at you every day. The market is already massive, and yet I heard recently that there are still 1.5 million new people coming online every day! That’s about 45 million potential new customers for you every month! What other market can offer these kind of figures?

So first of all you need to try and get a slice of this market, and build up your customer database. For internet marketing, the only information you really need to get from your customers are a contact name and an email address. With these details, you can then set about marketing your products to them.

Sounds easy? Well, yes, it is fairly simple, but like any new business, there is a learning curve to ramp up, and perseverance will be one of the major factors which will determine your success.

For your initial set up, you will need a product to sell, a web site landing page, and an autoresponder.

Your product can be absolutely anything you can imagine, so that is up to you to decide what it is that you want to sell. You will see many sites selling information or training products, as they are relatively cheap and easy to produce, and can be stored online, thereby avoiding any storage or stock costs as in a traditional business. Other popular physical products are things like health supplements and slimming products, but these will require the purchase and storage of stock.

 Once you have decided on your product, you can then start to market it.

So how do you go about collecting a list of interested people?

For this, you will need a landing page (sometimes called a squeeze page), which is designed to capture your potential new customers. I tend to go for a simple, clean approach with my landing pages, with just enough information on them to encourage the viewer to want more. You can either produce this yourself using one of the many free or paid packages available, or have it produced for you. Again, I prefer to have control over my business, so tend to try and do the majority of these things myself, and it is also much more flexible if you then need to do any changes to your site.

On your landing page will be your autoresponder box for the visitor to enter their name and email address, which will then either lead to a further site giving them more information, or will enable them to download additional information on your product.

Now that you have captured their details, your autoresponder can start to kick in and work for you.

There are free autoresponders available, but I would recommend using Aweber, which is a paid service, as this is renowned as the industry leader, and offers stability and flexibility for your all important customer database. After all, you don’t want to lose your list, once you have built it up, do you?

The purpose of your autoresponder is to feed messages out to your new contact every few days, to try to establish a bond or relationship with them, as it has been proven that people buy from people that they like and trust.

Once you have set up the messages in your autoresponder, it works for you automatically, so that as soon as a lead comes in, the process starts and they receive a series of emails from you over a set period of time.

So there it is. Your online business is up and running, all you need to do now is to direct traffic to your web site, and you will soon have a successful online business!

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